Pay Per Click or SEO: Which Is Better?

Pay Per Click or SEO: Which Is Better?

Businesses today understand the importance of online marketing and how it can help attract new site visitors and conversions. In fact, almost 85% of people actually end up on websites that they have found through search engines. This means your business needs to have a well-established presence on search engines on the first page of…

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Which Mobile Website Configuration Is the Best?

Which Mobile Website Configuration Is the Best?

Making sure your website is displayed in search results is influenced by the mobile website configuration you use. Currently, there are three different configurations you could use and it is important to understand the differences between these and what benefits and drawbacks they offer. Responsive Web Design Pros Responsive web design is the preferred design…

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How to Find and Get Rid of Bad Backlinks

How to Find and Get Rid of Bad Backlinks

Bad backlinks can hurt your rankings on Google’s and other search engine results pages (SERPs). An important process of website maintenance is conducting regular audits of your site to find and identify which sites are linking to your web pages and reviewing those to determine if they are bad backlinks you need to eliminate. There…

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